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Latest Articles
Good product photographs help customers understand what they're buying, but online shop owners also need to know where their images came from and whether they have permission to use them. Learn how to build a useful, consistent and safer product image library.
Website accessibility is about making your site easier for as many people as possible to use. Small improvements to text, images, navigation, forms, video and page structure can make a meaningful difference.
AI can help small business owners brainstorm, organise ideas and create first drafts, but it still needs a human in charge. Learn what to check before publishing AI-assisted content or relying on an AI-generated answer.
A free email address is often perfectly adequate when you're starting out, but as your business grows, a domain-based email can help your business look more established, make your brand easier to recognise and give you greater control over your online identity.
Finding an image online does not automatically mean you can use it on your website. Learn the basics of choosing images safely, where to find properly licensed images and which common mistakes small businesses should avoid.
Website security doesn't have to mean becoming a technology expert. A few simple habits — strong logins, updates, backups and careful access — can make a big difference to protecting your website and your business.
If your website collects names, email addresses, enquiries, bookings or other personal information, you should understand what happens to that information. Learn what a Privacy Policy does, what it should explain and why copying somebody else's policy isn't the answer.
Your Contact page may be one of the simplest pages on your website, but it plays an important role. Learn what to include so customers can reach you easily, know what to expect and feel confident they are dealing with a real business.
A practical guide to deciding what is worth paying for in your website, logo, email and online shop as your business grows.
A plain-English guide to creating a simple, consistent brand through your name, visuals, logo and voice.